The planet can only take so much. And no more. Today, 7 billion people are (mis)using Mother Earth’s limited resources. The result? Pollution to the nth degree. Along with this, we are seeing a depletion of resources at an alarming rate.

In this scenario, questions arise: “What are we leaving behind for our future generations?” “Will our children be able to lead a life of joy and happiness?” “Or will they blame us for leaving behind an empty, hollow shell of a world?”

One of the worst offenders is the production of energy. Tons and tons of fossil fuel burnt to power our homes, offices, schools and what have you.

Luckily, we have options that modern technology is beginning to harness. Wind, water and the most inexhaustible of all, the sun.


Four years ago, by the end of 2007, Roha had already made itself a neutral carbon footprint company by installing 7.5 Mega Watt Wind turbines in a wind farm located at Sangli, Maharashtra in India. This neutralises the energy used by Roha from the national grid to run the manufacturing facility at Roha.

About Roha

Established in the year 1972 at ROHA, India, The Roha Group is a global player in the food, paints, fertilisers, cosmetics and pharmaceuticals colours market. Today, the Roha Group turnover exceeds US$200 million. Sixteen Offices and dedicated production lines, along with application labs that provide cutting edge technical support across 5 continents (120 countries) have made Roha a byword in the colour industry. Moreover, these facilities conform to the highest standards across the globe; viz. FAMI-QS, ISO 22000, BRC, FDA and GMP.

Now, the Roha Group is expanding into infrastructure and is doing so in accordance with one of the core values, “To care for and safe guard the environment”. This is not just a statement put forth by a company. It is an actual belief, lived by the founder of the company, Mr. Ramakant Tibrewala. His life mission seems to be, "Ask not what the world can give you. Ask what you can give the world." And he has given, and continues to give. Universities, schools for the mentally and physically challenged, medical care for the economically backward - you name it and he does it. Having done all this, he now intends to do the best he can in protecting the environment.

The first major step in conserving natural resources was taken by installing 7.5 MW wind mills in Sangli, Maharashtra, in the year 2007.
Another huge step in this direction has been the completion of a 25 MW Solar Power Plant using Thin Film Technology, located at Patan, Gujarat, which is already producing 21 MW of clean & Green energy. This is the only plant to be completed before the deadline of Jan 28, 2012.

India and Clean Energy

With the Earth teetering on the brink of disaster the sustainable power industry has been growing by leaps and bounds across the world. In 2010, an estimated total capacity of 17,000 MW was installed globally. This exponential growth is expected to continue through rapidly declining costs due to economies of scale, technological advancements and emergence of low cost manufacturing locations Like China & India.

While India’s share of the solar energy market is currently very low (approx 1%), it is likely to increase substantially in the future. India has an abundance of solar radiation, with the peninsula receiving more than 300 sunny days in a year. Photo-Voltaic (solar) power is progressively becoming more attractive, vis-a-vis other renewable sources of power, as its cost declines and the primary source, solar radiation, is available in abundance

Roha Cares

Roha has never been a company to rest on its laurels. Making itself a neutral carbon footprint company is not enough. Roha is actively seeking ways to create a bigger and better positive impact on the environment.

Roha believes that if Govts. and corporates join hands, ecological responsibilities can be met. As Indian Governments look at sustainable and renewable sources of energy, Roha is fully committed to supporting this endeavour. A shining example of this is Roha’s new solar power plant in Gujarat, created with the support of all departments and functionaries of the state government.

Roha Solar Energy

Roha has already taken a giant stride in the hunt for clean energy. A 25 MW, Rs.3500 MN (approx.) solar power project has already been completed at Charanaka, in Gujarat. This plant has been completed in record time with the highest standards of technology, optimised usage of land and resources, and minimising transmission losses.

The plant has been designed with infinite attention to even the smallest of details. Materials, systems, design; everything has been chosen with an eye for optimisation. No expense has been spared in the creation of what Roha hopes will be a shining beacon of light for the future of this world and the first of many such projects.